Why?

• to get a Habbo user profile
  • the "why do you play" question was analysed with other data
• no previous data available
• to explore which player dimensions make a difference

General Survey Description

• During 22.6.2004-6.7.2004 (two weeks)
• Ten thousand Habbo visitors answered (N=10 613)
• 27 questions were asked, of which 21 had structured answer alternatives and the last 6 were open.
• The survey was carried out as a web-based survey, a link to the web form was put on the Habbo frontpage, under the Habbo News section.
• ~ 300 discarded answers (doubles, empty, jokes)